I’m a HUGE fan of the 80/20 Principle. If you’re a business owner / Entrepreneur, you’ll most likely familiar with the 80/20 Principle.
It’s a law of nature where 80% of the outcomes come from 20% of the inputs.
What does it mean for Entrepreneurs and Business owners? You should be focusing your time and efforts on the tasks that have the biggest impact on your business. The rest of the small stuff should be delegated to someone else.
And I know a lot of Entrepreneurs, Consultants, Freelancers, Coaches, etc fall into the same common mistakes of spending time doing things you shouldn’t be doing. Especially when it comes to your WordPress website.
So, here are the top five WordPress tasks you should be outsourcing to someone right now:
1. Backing up your WordPress site
Here’s the kicker, I know most WordPress site owners don’t backup their sites…at…all.
At least not until it’s too late.
So, the first thing is you SHOULD be backing up your site regularly. I like the following type of backup schedule:
- Daily backup
- Weekly backup
- Monthly backup
Once you’ve accepted the fact you should be backing up your site regularly, this is something that should be delegated to someone else.
2. Keeping your WordPress site updated
Not only do many WordPress site owners not backup their site, they also don’t keep up with all the WordPress updates that are pushed out regularly. Including updates to your plugins and themes.
This is the quickest way to have your website hacked and unavailable.
Trying to clean and restore a WordPress site is SO MUCH MORE WORK than simply keeping it updated.
WordPress is such a popular platform these days, it also makes it an easy target for hackers to target unsuspecting WordPress site owners who don’t keep their sites up-to-date.
3. Monitoring your website’s availability
“What? You mean my website could be down?” Have you ever ran a big promotion only to find out your website was unavailable or down during the promotion and end up missing out on TONS of money and sales because of that downtime?
Don’t ever be in the dark when your website is down or unavailable.
Setting up monitoring of your website’s status is simple and easy.
But checking in with your web host about why your site is down is time consuming.
4. Maintaining your WordPress site content
The whole purpose of using WordPress as a website content management system (CMS) platform is that it is easy to use. Just because it’s easy to use doesn’t mean you should be doing it though.
Adding and updating content on your WordPress site should be something you can delegate to an assistant.
5. Managing and fiddling with your WordPress theme and design
With the popularity of WordPress themes and page builder plugins, it’s become easier and easier to put up beautiful looking WordPress site without any technical or design know-how.
However, with what I’ve seen almost ALWAYS, there is some kind of change or modification that’s needed to your theme or design that requires just a little extra technical know-how (maybe it’s a CSS tweak here or a minor PHP code hack there).
Once you start down that rabbit-hole, it is DEEEEEEEEEEP.
So, my advice is just don’t get started down that path at all.
Get some help with that. What could end up being hours and hours of learning and head-scratching and breaking things in your site, could easily be done in minutes by someone who know’s what they’re doing. (I’ve been there myself!).
Doing all of the above tasks is not hard…
…but it is TIME CONSUMING.
And for the smart and savvy Entrepreneurs and Business owners, your time is better spent on much more impactful tasks.
So, start delegating and outsourcing this now!
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