How to Build Profitable Paid Adwords Search Campaigns

Adwords Search Traffic Blueprint Training

In this workshop, I share practical tips and lessons on turning your paid search campaigns into profits

You're Leaving Money on the Table If Paid Search Campaigns Are Not a Part of Your Digital Marketing Strategy...

75%
Searches performed via Google

...approximately 75% of all global Internet searches are done via Google Search.

People performing searches are actively searching for products and services...your products & services, so you could be missing out if paid search campaigns are not a part of your marketing strategy.

But many people don't know if their paid search campaigns are profitable or even worse losing money.

In this training, I show you how to plan and implement paid search campaigns with a proven framework and process.

Here's What's Covered

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    Why Google Adwords Search?
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    Who typically manages a search campaign?
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    Search vs Display
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    Why paid search is important more than ever
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    What you need to do before planning your search campaigns - crucial steps many agencies & clients don't do.
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    What is attribution modelling?
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    How to select the right attribution model for your business
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    Planning your paid search campaigns
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    How to get your targeting right & laser-focused
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    Mapping your customer profile to your marketing funnel
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    How to setup search campaign performance monitoring
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    Keyword research
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    How to Structure Your Search Campaigns for profitability
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    How to scale up profitable campaigns
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    How not to lose money from your campaigns
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    Adwords ads writing tips
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    Keyword match types explained
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    Ad extensions
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    Quality Score explained
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    How to improve your Quality Score
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    Bidding options explained
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    Key Performance Indicators (KPIs) - Measuring your search campaign performance
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    Must-have campaigns
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    How to select a digital agency that doesn't just spend your money

How Is This Training Different?

Unlike other Adwords training courses, we don't focus on how to spend your ad budget (which is where many agency delivered workshops are focused). 

We focus on showing you how to best use your ad spend to meet your business goals, whether it's generating leads and/or generating a positive return for your business.

Also, very few have an experienced instructor with 20 years experience. Would you choose an instructor with less than ten years experience or someone with twenty years and more?

Here's What You Get

EXPERT COACHING & TRAINING

Our expert instructor shares real-world lessons and tips in creating & managing profitable paid search campaigns.

DOWNLOADABLE RESOURCES

Attendees receive practical downloadable resources & tools for running profitable campaigns.

GET YOUR QUESTIONS ANSWERED

Attendees may ask questions relating to your own search campaigns.

Who should take this course?

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    Entrepreneurs
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    Small business owners
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    Marketers & Digital marketers
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    Freelance designers
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    Web designers & developers
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    IT professionals with little to no marketing knowledge

What people say

9/10 - Niall, Founder, Elementz Interactive

Meetup testimonial

How is this course different from other similar courses?

NO-FLUFF TRAINING

I unlock tips and secrets many other courses don't talk about.

PRACTICAL REAL-LIFE LESSONS

What works in theory is different from what works in real-life, I share my lessons learned.

LIMITED-SEATS

Each session is limited to only 8 people so you get the best coaching & attention during the workshop.

About Your Coach/Instructor: Vincent Po

Vincent has over 20 years of sales & marketing experience from listed companies to starting up his own companies.

Vincent worked for one of the largest computer distributors in Western Canada as an account sales.

He was also the Head of Marketing for Asia-Pacific for the training division of a large listed UK media company.

He co-founded a global training company of his own and is founder of Virtual Tree digital marketing agency.

Vincent is Google Adwords Search Certified.

Vincent's unique skills lie in having marketing & business skills coupled with a technical computing & programming background.

Vincent's passionate about business, marketing, software, technology, AI, automation and is a lifelong student of these areas.

ENROLL

All sessions taught in English unless otherwise specified. (May be supplemented with Cantonese if necessary.)

Live In-Person Sessions

Limited to 8 Seats Only

Each session is limited to only 8 seats, so book your seat early.

DATE & TIME

VENUE & LOCATION

FEE

ENROLL

Monday 16th July 2018 - 9:30am-5:00pm

Suite 823B, Star House, 3 Salisbury Rd., 

Tsim Sha Tsui, Kowloon, Hong Kong

HKD1,500

Starts: 25th July 2018 (Tue) - 7:30pm-10:00pm
Ends: 26th July 2018 (Wed) - 7:30pm-10:00pm

Suite 823B, Star House, 3 Salisbury Rd., 

Tsim Sha Tsui, Kowloon, Hong Kong

HKD1,500

Starts: 7th August 2018 (Tue) - 7:30pm-10:00pm
Ends: 8th August 2018 (Wed) - 7:30pm-10:00pm

Suite 823B, Star House, 3 Salisbury Rd., 

Tsim Sha Tsui, Kowloon, Hong Kong

HKD1,500

Wednesday 15th August 2018 - 9:30am-5:00pm

Suite 823B, Star House, 3 Salisbury Rd., 

Tsim Sha Tsui, Kowloon, Hong Kong

HKD1,500

Want to Know When Is the Next Session?