After 17+ years doing this I’ve been through my own periods of burnout. In 2014-2015, my business was hitting its peak but personally (both physically & mentally), I had hit bottom. This is why no matter what, you have to find time for yourself to recharge.
Avoiding burnout as a Creator Read More »
If you’re tired of getting all the cold connection requests and immediate sales pitches on LinkedIn, have a look at these quick and simple tips to putting yourself in a position to be a thought-leader on LinkedIn.
Simple LinkedIn Tips to Become a Thought Leader Read More »
Having a deep understanding of your audience is a crucial exercise to any business. Traditionally, it’s been about creating your customer persona’s, but this is a better take on understanding your audience.
It’s not about Customer Personas, it’s about this… Read More »
I don’t know about you, but I’m often tired of the webinars disguised as sales presentations (I totally get the strategy of the webinar, but still tiring none the less). If you use webinars, but finding your webinars are just “dying” or listless in terms of response & conversions, here’s how you can revive your
Webinar Zombie Apocalypse Read More »
As a creator business, creating content consistently (say that 3 times fast!) is a big part of what you do. But it’s not easy to do. Matt Giovanisci of Money Lab, started a 30 day content creation challenge for himself, create 30 short videos for his social media properties. In his email newsletter (he shares
I’m always on the look out for how to genuinely connect with my audience. If you know how to create an emotional connection with your audience, it’s like unlocking a cheat code in a video game. Here’s how you can create emotional connections (I know this talks about Youtube ads, but the concepts can be
How to Create an Emotional Connection with Your Audience Read More »
Offering a service is one of the quickest ways to get cash flowing in. Offering a productized service is even better for your mental health and avoiding all the problems that come with offering a freelance service. Here’s a case study on going from zero to $8K MRR (monthly recurring revenue) in just three months.
Case Study: Launching a productized service Read More »
I’ve started selling sponsorships in one of my B2B email newsletters and working on my first deal. If you’re planning to sell ads in your newsletter, here’s some tips on how to do just that. This issue is brought to you by: Justin Moore’s Creator Wizard Justin researches brands who want to sponsor email newsletters
How to sell ads in your newsletter Read More »
Combine two of my favourite topics: comic books & online courses and you get an interesting case study in motivating students in your online course to complete the projects they started. This issue is brought to you by: Justin Moore’s Creator Wizard Justin researches brands who want to sponsor email newsletters & creator content and
Comic Books + Online Course? Hellz, yah! Read More »
If you’re trying to figure out how to design your creator business, using this framework can help you answer the big questions about your creator business. ***** This issue is brought to you by: Get this free course on “Building a Personal Enterprise” to build your own tiny empire.
How to Design Your Creator Business Read More »