…don’t worry, I’m not going to dance or twerk to the latest hit song. But, no matter what kind of niche you’re in, you can’t ignore TikTok anymore. It’s not just teens or your kids consuming TikTok content and here’s a good reason to take it seriously (ironically in a Youtube video…) as a discovery/ad […]
I’m a middle-aged marketer delving into TikTok… Read More »
This issue of Walk with Me is brought to you with Thinkific – Register for Thinkific’s free Amplify 2022 virtual event for creators. As creators of content and knowledge experts, if your content hits the right spot with your audience, you’ll have people who see you as an “authority” in your chosen topic (smiley face).
The Curious Case of Entitled Freeloaders Read More »
This issue of Walk with Me is brought to you with ContentStudio – this is the social media automation tool we use to publish to our social media properties on autopilot AND discover new & interesting content. Microsoft Excel. Spreadsheets. Google Sheets. To some, these words may yield a yawn. To others it may yield
How This Creator Took a Boring Topic & Made It Fun & Profitable Read More »
This issue is brought to you with Cloudways web hosting. The best place to host your site that doesn’t break the bank. This Week’s Issue: 100 Fans vs 1,000 Fans: Building a Business with a Small List Want to Reach Gen Z? Here’s Where to Go… Google Dropping Sites Hosted on Siteground Reminder: Black Friday
100 Fans vs 1,000 Fans Read More »
Credit to Justin Brooke for breaking this today, Facebook ad prices have gone up 43% as per Market Watch’s interview with Facebook’s CFO. As Justin’s been saying, the amount of Facebook advertisers has been growing exponentially on a daily basis. Which means, Facebook has too many advertisers and not enough ad space/new feed frequency to
Facebook ad prices up 43%, poof go your profits Read More »
What’s the content hamster wheel you ask? It’s that never-ending misconception that in order to “do social media” properly, we have to create a ton of content and post to social media. If you know me, I’m very unconventional and think of myself as a contrarian. That means I don’t play by the same rules,
Why I don’t worry about the content hamster wheel Read More »
This is pretty huge, finally, Facebook is starting to roll out click-to-Whatsapp buttons in Facebook ad campaigns. Previously, you could send leads straight to Facebook Messenger and start a conversation there but that was strictly restricted to Facebook’s platform. Now, you’ll have an additional channel for your customers and leads to start a conversation. Read
Click-to-Whatsapp buttons in Facebook Read More »