I’m a middle-aged marketer delving into TikTok…

…don’t worry, I’m not going to dance or twerk to the latest hit song.

But, no matter what kind of niche you’re in, you can’t ignore TikTok anymore.

It’s not just teens or your kids consuming TikTok content and here’s a good reason to take it seriously (ironically in a Youtube video…) as a discovery/ad channel for your business.


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